A shift in my social media habits

Amazingly, it’s been slightly less than a month since Mark Zuckerberg decided that hate speech is good and facts are bad. As you may recall, that decision led me to create a Bluesky account. It also led me to dramatically reduce my Facebook and Instagram use, although the latter was pretty sporadic to begin with. In that time I’ve noticed a definite shift in how I use social media.

For one, I’m just on it a lot less. It doesn’t take long for me to get caught up on Bluesky and Mastodon. I follow almost no one on Pixelfed so far, so that’s quick, too. This leaves me with a lot of time to do other things. For example, I successfully completed the “read every day in January” challenge on The Story Graph for the first time this year. There were a few days where I’d just do a couple of pages or a few minutes of an audio book in order to check the box, but most days I read for an hour or so. I’m also writing more, as evidenced by the number of posts on this blog lately.

Twitter always felt like the most natural platform for me, since it favors short shitposts. My brain makes so many of those. For some reason (perhaps because my network was mostly people I knew through my professional work), I never felt as comfortable doing that on Mastodon. But on Bluesky, it’s like the good old days.

Surprisingly to me, I’ve cross-posted a lot more than I thought I would, thanks to Openvibe. I’m normally opposed to cross-posting, but since Mastodon and Bluesky are largely the same format, I guess my aversion is lessened. Some stuff still goes to one or the other, but I really expected myself to always direct posts to a single choice. I’m still learning about myself at the age of 41.

I haven’t completely abandoned Facebook (and you are not invited to argue why I should), but I only check it briefly every few days. Years ago, I had gotten my usage to near zero, but then Twitter went to hell and Facebook had the largest share of my People™. Surprisingly, simply removing the app shortcut from my home screen has kept me from opening it out of boredom. Now when I go to Facebook, it’s because I’m actively choosing to check in.

Partially as a side effect of the smaller networks on the platforms I use and partly because of intentional choices, I find myself doomscrolling less. I’m following a lot fewer journalists and Online Political Opinion Havers than I did in the old days. I have enough ways of finding out what new terrors appear every day that I not need to immerse myself in it. That seems to have helped my mental state quite a bit (duh, right?).

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Prepare the lifeboats?

When do I leave Twitter? That’s a very good question and I don’t have a very good answer for it. But last night I decided to go ahead and create a Mastodon account just in case. It’s been less than two months since I wrote “Mastodon won’t save us“. I stand by everything I wrote there. But as Elon Musk continues to corncob at an accelerating pace, there may not be a Twitter to cling to much longer.

Where are my people?

Someone on Mastodon objected to my use of the word “lifeboat”. But that’s what it is. I care about Mastodon as a technology exactly as much as I care about Twitter: none cares. The important part is the social aspect. I ran my accounts through the Movetodon tool. Of the 2708 accounts I follow on Twitter, it found 380 Mastodon accounts. I’ve manually added 19 others. Most of them are my tech friends.

Don’t get me wrong, I love my tech friends. But what about the ~2300 others? My timeline gets a lot less interesting if 85% of the people I follow disappear.

Will I use it?

I know myself well enough to know that I crave the interactions of social media. Because I try to associate myself with kind people, my replies are almost universally soothing to my overwhelming sense of insufficiency. So even if Twitter survives, I’ll probably end up active on Mastodon without meaning to be. That’s how I roll.

One thing I’ve already noticed, though, is that I’ve skipped on posting a few things already this morning. I wasn’t sure if I should post to Twitter or Mastodon, so decided not to post at all. I have long believed that cross-posting to various social media sites is anti-social and I have no desire to maintain parallel streams of thought. I guess we’ll have to see how this plays out.

Mastodon won’t save us

By the end of this week, Twitter will (maybe?) be owned by Elon Musk. And as much as the past leadership hasn’t understood the site, the future doesn’t understand it even more. Some users are publicly contemplating leaving the site, perhaps much in the same way that people say they’ll move to Canada after an election. In any case, people are talking about Mastodon a lot more than they have in a while.

I’m not convinced that Mastodon is the answer. Social media success isn’t about being technically or morally better; it’s about the network. Almost everyone I’d interact with on Mastodon is already on Twitter. Where’s the incentive to move? I get to maintain two parallel accounts instead? It’s a Catch-22 that helps the big players stay entrenched. Will the average person get mad enough at Twitter to switch to something else? I’m not betting on that.

If people do switch, the decentralized nature of Mastodon is an anti-feature for the average person. There’s no one Mastodon service like there is with Twitter. How does the average person pick an instance? How do small instance maintainers keep going?

In some ways, Mastodon is more like email than Twitter. The federated nature makes moderation and safety more complex. Detecting ban evasion is hard enough on a single server, never mind dozens of servers. Despite its ubiquity, no one loves email and spam continues to be a fact of life.

Centralization is inevitable-ish, at least for a successful service. At which point, we’ve just shifted the problem.